Tuesday, May 25, 2010
Friday, May 7, 2010
Efficient. Not Reactive.
Opinions are rampant. This afternoon consisted of a very long planning and development meeting regarding an upcoming product launch. Rather than focus on the functionality of the product, the meeting quickly became a melting pot of irrational ideas and opinions mixed with “he said she said” accusations!
How often do we argue our opinions within the workplace, with friends and family or more recently, through our cyber personalities on all of our online portals?
Avoid arguments and overstated opinions by establishing clear goals with guidelines and definitions. Business Development is no longer a world of stuffy suits. Now more than ever, it is about relating with clients and building friendships. The priority should not revolve around being heard but instead choose to be patient, and strategically respond accordingly. Business Development should be efficient and friendly, not reactive.
How often do we argue our opinions within the workplace, with friends and family or more recently, through our cyber personalities on all of our online portals?
Avoid arguments and overstated opinions by establishing clear goals with guidelines and definitions. Business Development is no longer a world of stuffy suits. Now more than ever, it is about relating with clients and building friendships. The priority should not revolve around being heard but instead choose to be patient, and strategically respond accordingly. Business Development should be efficient and friendly, not reactive.
Thursday, May 6, 2010
Like the CIA?
A key aspect of Business Development is simply gathering intelligence on customers and competitors. The consistent accumulation of data.
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